Sessions to Discuss the Effects of Email Sender Reputation on Deliverability

JF Sullivan, VP of Marketing for Habeas, an email reputation service provider (RSP), will speak at two national email conferences this month: MediaPost's Email Insider Summit on May 11 and ClickZ Specifics: E-Mail Marketing Conference on May 14.  Sullivan will discuss how a good email reputation improves deliverability, which is vital to email marketing.

MediaPost's Email Insider Summit

What:   "Deliverability War Stories"

When:   Friday, May 11, 9:30 a.m. - 10:20 a.m.

Where:  Hyatt Regency Coconut Point Resort & Spa, Bonita Springs, Fla.

MediaPost's Email Insider Summit brings email industry leaders together to share leading-edge information and experience on email marketing, while exploring new technology, strategies and tactics for effective campaigns.

Sullivan will moderate a panel of email experts, and will share examples of solutions to deliverability challenges. Other participants in the panel include George Bilbrey,  GM, Vice President, Delivery Assurance Services for Return Path; Craig Spiezle, Director, Online Safety Strategies & Technologies for Microsoft Corporation;  John Ouren, President of Goodmail Systems; and, Miles Libbey, Office of the Postmaster for Yahoo! Mail.

ClickZ Specifics: Email Marketing Conference

What:     "Deliverability"

When:     Monday, May 14, 11:30 a.m. - 12:30 p.m.

Where:    San Francisco Marriott, San Francisco, Calif.

ClickZ Specifics: Email Marketing Conference is a one-day, intensive event covering a broad range of topics pertinent to email marketers.

Sullivan will discuss how marketers can improve their email reputations, and thus their deliverability rates. Other participants in the panel include Rebecca Lieb, Editor in Chief for The ClickZ Network; Stefan Pollard, Director of Consulting Services for EmailLabs; Loren McDonald, VP & Chief Marketing Officer for J.L. Halsey; and David Atlas, VP of Marketing for Goodmail Systems.

If you are a member of the press and would like to schedule a meeting with Habeas at either conference, please contact Kevin Cartwright, SHIFT Communications, at kcartwright@shiftcomm.com  or (415) 591-8419.

About JF Sullivan

J.F. Sullivan, VP of Marketing, comes to Habeas from Sendmail Inc., where he was director of product marketing. At Sendmail, Sullivan managed the company's software licensing business known as Mailstream Manager. He was responsible for both outbound and inbound product marketing functions including customer requirements, business planning, pricing, strategic partner relationships, and sales evangelism.

Prior to Sendmail, Sullivan was VP of marketing at Webraska Mobile Technologies (formerly known as AirFlash Inc.). At Webraska, Sullivan established the product management, business development and corporate communications functions. Sullivan's varied product marketing management experience also includes employment at Topica Inc., where he established the first advertising-supported email list framework. He also established the messaging server business for Netscape Communications Corp., enabling Netscape to become the preeminent supplier of standards-based messaging servers at that time. Prior to Netscape, Sullivan was responsible for internet connectivity products at Lotus Development Corp. and led the creation of the industry's first web-based method for accessing LAN-based email systems. Mr. Sullivan started his career at Digital Equipment Corp., where he was the U.S. product marketing manager for its X.400-based messaging systems.

About Habeas Inc.

Habeas is the market and technology leader in online reputation management services. The company's software-as-a-service (SaaS) platform includes the award-winning Habeas Email Monitor, an on-demand application that enables businesses to analyze, improve and manage their email and Web operations to ensure maximum deliverability and online performance. Complementary sender services include Habeas Audit for reputation assessment and Habeas SafeList, the most broadly used Internet whitelist. Habeas also provides SenderIndex, the industry's largest email reputation database, for enterprises and ISPs to make better, faster delivery decisions regarding inbound email. For more information, visit www.habeas.com.

Contact:

Habeas
Erick Mott
779 E. Evelyn Avenue
Mountain View, CA 94041
Phone: 650-694-3364
emott@habeas.com